Cal Russell
BDes (Hons) Graphic Design
Design Outside the Box
Design Outside the Box is a project that encourages designers to connect with nature and use it as a tool/inspiration in their process. My inspiration behind the project stemmed from the desire to combat creative block and lack of inspiration within designers. With this project I put on a series of design workshops encouraging designers to create in nature. My final artefact is a book, ‘Designing Outside the Box: Encouraging designers to embrace and connect with nature’ that documents my entire project.
Image of book in leaves.
Creating type from moss.
The type created from moss.
A spread from the book (pg 90 – 91).
Two participants taking part in the workshop.
A participant creating a design at the workshop.
A close-up of a spread from my book.
A spread from the book (pg 82-83).
A shortened version of the video of the workshop playing at the degree show.