Gemma Dawson
BDes (Hons) Product Design
Press and Pop
A single-use cup bin that is designed to encourage students to recycle correctly at university. Press and Pop, uses gamification and functionality to bring fun and reward, into the action of recycling.
Place your cups pop your lid separate card, liquid and plastic...help save the planet! A small action with a big impact.
Primary Research - Interviews and observation: Understanding users thought process when recycling
Identifying user behaviour insights through affinity mapping method, to be able to recognise areas of improvement in the current designs/ system
Summary of how the design works
User testing on first prototype
Revised system to eliminate the use of bin bags
Prototype showing the inner structure that causes friction with vertical pressure of the lever
Visualisation of gamification element: trying to hit the target on the back wall
How the lever works