Zhennan Zhang
BDes (HONS) Graphic Design
RDR- SKATEBOARDRIFT
This project uses skateboard culture and psychogeography as entry points to discuss the possibilities of breaking the rigidity of city space.
'RDR' is produced by combining the 'RD' in the word skateboard with the 'DR' in drift, implying that the tail of the skateboard is the beginning of the drift.
A5 Brand book
2 A2 posters of brand solgan
Skateboard deck design
2 comic stories tell skater’s daily life
Other 2 comic stories tell skater’s daily life
Brand character illustrations
Pop-up city skateboarding map
Pop-up city skateboarding map detail image
Pop-up city skateboarding map detail image