Maxime Rommes
Most ads suck. I am the first one to skip an ad if I'm not entertained after 5 seconds. What I love is the challenge to make ads entertaining enough for people to talk about them to their friends in the pub.
Burger King - 100% Beep:
A copy based brief that went something like “tell us that Burger King is fresh and real without actually telling us that Burger King is fresh and real.” This was the result. Oh, and we managed to nab a D&AD New Blood Pencil for it, too.
Tinder - Dating Done Different:
The pandemic completely f***ed local businesses, but millennials didn’t get to f*** at all. Tinder’s Dating Done Different is helping singles to find love while exploring mutual interests in local businesses. See the full campaign here: https://maxandval.myportfolio.com/dating-done-different
Smoke & Chains:
Scotland's past has been whitewashed. We are shining a light on the country’s role in the slave trade through its business with the tobacco industry. Smoke and Chains is an interactive exhibition, which will pull back the white-washed cover from Glasgow’s history. See the full campaign here: https://hiremaxi.me/smoke-and-chains
